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LINEAR PROGRAMMING APPLICATION IN BUSINESS MANAGEMENT IN ECONOMY (Pages 01-16) by Suhasini Parashar in THE INTERNATIONAL MANAGER / ISSN: 2348-9413 (Online); 2348-9405 (Print)

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Economists primarily apply Linear Programming for resource allocation, production planning, transportation and supply chain optimization, and portfolio optimization. Linear programming optimizes business objective (like maximizing profit or minimizing cost) by allocating limited resources subject to operational constraints. In business economics, linear programming drives efficiency across Indian industries, Agriculture, Manufacturing, Retail, Services. In business management now a days, in practice, Software tools are also used to solve these models for input output analysis for increasing productivity and follow a step-by-step mathematical formulation of LP model in a firm for high return. In economic theory, the focus is on to Learn how the dual problem and shadow prices (imputed values for scarce resources) work. The objective of this article is to study application of linear programming in Economics, Business Economics and Business Management to solve problem of allocation of resources to achieve goal sale, growth, revenue, profit maximisation. Keywords: Allocation, Efficiency, Linear, Maximization, Minimization, Profit, Programming etc.

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